For the second year in a row, Circles.Life proudly stands as the undeniable leader in customer service, securing the coveted title of #1 in Singapore’s Best Customer Service Award 2023/24, in two categories “Online Services and Digital Products (Internet Service Providers)” and Online Services and Digital Products (Mobile Carriers and Telecommunications). This achievement, presented by The Straits Times in partnership with analytics firm Statista, is a resounding testament to Circles.Life’s unwavering commitment to its customers’ happiness and satisfaction.

At Circles, a customer is not just a figure on a balance sheet; they are at the core of every decision, driving the brand’s unwavering pursuit of excellence. This recognition shines a spotlight on Circles’ digital lifestyle brand, Circles.Life’s, relentless dedication to fostering meaningful connections with its customers and delivering an unmatched telecom experience.

“Our customers are not just subscribers; they are valued members of the Circles.Life family. This award is a reflection of their trust and loyalty, and we are incredibly grateful for their ongoing support,” said Jeanette Wong, Head of Marketing at Circles.Life.

In a rapidly evolving telecom landscape with no-contract plans, where customers wield the power to switch providers seamlessly, Circles.Life’s consistent #1 ranking underscores the brand’s prowess in delivering customer-centric solutions. Circles.Life’s commitment to customer experience is an ongoing effort. The brand’s data-driven strategy places customer insights at the forefront, enabling proactive issue resolution and continuous improvement.

On the company’s winning formula, Zhuo Libai, Head of Customer Happiness Digitalization says, “We need to be customer advocates to put on the hats of our customers so that their needs are not neglected.”

Circles.Life’s dedication extends beyond digital realms, evident in the innovative Circle of Joy loyalty program. Unlike conventional rewards schemes, Circle of Joy prioritizes customers’ stay, offering escalating rewards that mirror their loyalty. Points are earned daily just by being a subscriber, and they can be redeemed for rewards like bill waivers and tech gadgets.This unique initiative encapsulates Circles.Life’s promise to amplify customer experiences, making every interaction a moment of delight.

The pursuit for customer-centricity does not stop here – existing users can look forward to many more delight and perks coming their way – follow Circles.Life on social media and check in-app for surprises.